The time it takes a typical PI firm to convert an inbound lead into a signed client — long after the lead has signed with a competitor.
PI Industry Benchmark, 2025Sign more cases. Spend less on marketing.
We help personal injury law firms respond to every inbound lead in under 5 minutes — using Salesforce and AI. No new headcount. No more wasted ad spend. Just more signed cases.
The leads are landing. The cases aren’t.
US personal injury firms spend $100–$1,000 per inbound lead. Most never speak to those leads in time to sign them. Three numbers explain the entire problem.
The average revenue value of a single signed personal injury case in the United States. Every missed lead is a five-figure miss.
US PI Market Data, 2025The response time of the top firms in the country. The gap between them and you isn’t talent or budget — it’s infrastructure.
Top-Decile PI OperatorsThree phases. One outcome.
We don’t sell hours. We rebuild the lead-to-signed-case pathway end to end — diagnose the leak, install the system, then keep tuning until the curve bends.
The Audit
A 30-minute working session. We pull the receipts on your current intake, benchmark your speed-to-lead against the top decile, and tell you exactly where the revenue is leaking.
- Live tech-stack & intake walkthrough
- Speed-to-lead benchmark vs. top firms
- Revenue-leak quantification, written up
The Pilot
Fixed-fee implementation of Salesforce + AgentForce wired into your existing marketing channels. Inbound leads triaged, qualified and routed in under 5 minutes — without adding a single new hire.
- Salesforce intake build & lead routing
- AgentForce + AI qualification agent
- Calendar-integrated booking, end-to-end
The Retainer
Monthly Salesforce maintenance, agent optimisation and quarterly business reviews. We treat your conversion rate as the only KPI that matters — and we’re paid on improving it.
- Performance-fee tied to appointment lift
- Agent tuning & channel expansion
- Quarterly RevOps review with leadership
Six deliverables. One call.
Thirty minutes, no pitch, no obligation. You walk away with a written assessment of where revenue is leaking, what to fix first, and what it’s worth in dollars. Yours to keep, whether we work together or not.
Tech & intake review
A complete review of your current tech stack and lead-handling process — CRM, intake forms, channels, hand-offs, and the seams between them.
Speed-to-lead benchmark
Your live response time measured against the top decile of US personal injury firms — with the exact gap quantified in minutes and dollars.
Revenue leak diagnosis
Where leads are dying inside your funnel — the specific stages, channels and operational gaps draining marketing spend before it converts.
Actionable recommendations
Specific, prioritised fixes you can action immediately — from quick-wins your team can ship next week to architectural changes worth scoping.
Dollar-value impact estimate
Estimated annual revenue impact of closing each gap, modelled against your real lead volume and case value — not industry averages.
Documented summary report
A written, leave-behind summary of everything above — the kind of document you can take into a partner meeting and defend without a slide deck.
See exactly what slow response is costing you.
Thirty minutes. No pitch. No obligation. You leave with a written report and a number — the dollar value of the leak and what it takes to close it.